Suffer from "populace disbelief"?
Published by Human Head on Monday, June 18, 2007 at 8:00 PM.Pentagon hires ABC reporter to improve PR - Politico.com
The Pentagon will announce this week that Geoff Morrell, previously a White House correspondent for ABC News, has been hired as the Defense Department’s on-camera briefer, a senior administration official told The Politico. Morrell, 38, will become a familiar face of the administration on television and the Web. The official said that a working journalist was chosen by Defense Secretary Robert M. Gates in an effort to improve press relations at a time when the administration is under pressure to show progress in Iraq.Then you're not investing in enough quality PR.
PR > Reality.
